Richard on Social Media Algorithm Strategy: Boston 25
Communication Studies senior affiliated faculty and Big Fish PR CEO David Richard discusses the algorithms of social media such as Instagram, which is designed to keep you on the apps. Recently, META began offering a “reset” option for users.
It’s thinking more along the lines of the business. I know what the business wants, which is to draw you in and keep you here. So we’re going to feed you content that’s shocking, that draws your attention and makes it impossible to ignore.
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