Richard on Captivating Factors of Karen Read Case: WCVB

Communications Studies senior affiliated faculty and CEO of Big Fish PR David Richard speaks to the riveting murder trial of local woman Karen Read. The case, now in deliberations after ten weeks, is garnering attention across the country and world.

When it comes to true crime and especially with what we’re seeing in the Karen Read case, it’s the intersection of reality TV and true crime. And then add digital media on top of that, it’s really the ingredients of a sizzling story that people can’t look away from.

Now, the outside of the courthouse and the watercooler has come to your mobile device on your couch. Wherever you are.

Watch (or read) the WCVB segment.